In a world where marketing and creative teams juggle dozens of tools and thousands of files, Air (air.inc) stands out as an innovative solution for centralizing and organizing digital assets. Launched in 2021, the platform offers a single workspace for storing, searching, approving, and sharing visual content, videos, and other creative assets.

Air allows teams to replace disparate solutions such as Dropbox, Google Drive, or traditional storage systems. Every file is centralized, cataloged, and immediately accessible through an intuitive interface. Integrated workflows and approval features facilitate collaboration, enabling teams to work faster while maintaining a high level of control and quality.

The platform leverages artificial intelligence to automate certain time-consuming tasks. Image recognition, automatic keyword generation, and intelligent file organization: Air transforms digital asset management into a seamless and efficient process. This allows creatives to focus on their core mission: producing impactful content.

Whether for marketing teams, advertising agencies, or creative studios, Air offers a clear and collaborative visual experience, with the ability to securely share files and track project progress in real time. It also facilitates content distribution across various channels, from the web and social media to print.

Backed by several venture capital funds, Air has rapidly expanded its features and international reach. Today, it appeals to companies of all sizes looking to optimize their creative workflows and improve the efficiency of their content production.

By combining centralized management, artificial intelligence, and seamless collaboration, Air has established itself as an essential tool for marketing and creative professionals seeking efficiency and performance in a constantly evolving digital environment.

Learn more at http://www.air.inc

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Au Sahel, les radios communautaires sont les reines de l’information de proximité. Et ce, malgré le manque de moyens et les risques sécuritaires auxquels leurs équipes doivent faire face. En donnant la parole aux populations, elles touchent tous les secteurs de la vie locale, des questions d’alphabétisation à celles de la santé Elles sont parmi les derniers vecteurs d’information dans certaines zones rurales, désormais difficilement accessibles aux journalistes du pays ou de l’international.

Sadibou Marong
Directeur du bureau Afrique subsaharienne de RSF
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